Welcome to Harrier! Trail running kit for every body designed for superior fit, comfort and function alongside excellent customer support.
Founded in 2020 by Kate Parker, a passionate trail runner herself, Harrier was born out of a desire to provide trail runners with a different option – one that offered exceptional value, thoughtful design, and outstanding quality. Our products are meticulously designed with purpose and functionality for on the trails.
We believe trail running should be inclusive and accessible for all. We celebrate successes on all levels within the trail community - from the first time 5k to the ultra marathon. Our mission is to encourage and support people of all abilities to enjoy the physical, mental and emotional benefits of being on the trails.
As a team, we are dedicated, bold and passionate about how we can help more people with their trail running, by sharing in their journeys, challenges and achievements.
"When I started trail running, I was overwhelmed by the amount of gear it seemed I needed. Other brands touted their expensive gear with flashy marketing campaigns featuring elite athletes, which felt intimidating and unaffordable. Neither the cheap nor the expensive options seemed to cater to my needs, and finding helpful resources on choosing the right kit was a challenge.
Harrier was born from my determination to challenge the overhyped perception of trail running and bring it back to its essence. We believe in the right gear, used in the right way, to simply enjoy the trails. Harrier is about authenticity, affordability, and never compromising on quality, design, or function. We are trail running for every body."
Kate Parker, Director - Founder
Our Mission
Trail running kit for every body designed for superior fit, comfort and function alongside excellent customer support.
Our Vision
To be the go-to brand for trail runners by having the most comprehensive range of kit and resources, empowering more people to enjoy the limitless benefits of trail running.
Our Core Values
Empowering - Trail running kit and resources to equip and support every body to enjoy being on the trails
Intentional Design - Our kit is designed by trail runners for trail runners with a focus on durability and what’s necessary
Ultimate Comfort - Materials and features that prioritise comfort and function, engineered construction that moves with you
Inclusive - A commitment to make trail running for every body by championing equal access and celebrating achievements on an individual level
Community Centred - Bringing people together through a love of trail running to create a sense of belonging, connection and shared experience
Passionate - We have a contagious enthusiasm for the awesome products we design and exciting resources we create for the trail running community
Customer Driven - Going above and beyond for customers, responding quickly to their needs and providing high-quality products and services
WHY WON’T YOU FIND HARRIER IN SHOPS?
We believe in selling directly to our customers, cutting out the middleman and avoiding unnecessary price markups. Unlike other brands, who distribute their products through retailers and third parties, our direct-to-consumer approach allows us to offer the same exceptional quality as leading brands at up to half the price.
Why Don’t We Sponsor Top Athletes?
We are passionate about encouraging trail running for everyone, regardless of their abilities or backgrounds. Our mission is to make trail running accessible to all. We don't believe in burdening you with the cost of elite runners. Our focus is not on fancy marketing campaigns or expensive sponsorships.